Hackvention | Service for digitalization

Hackvention | Service for digitalization
Virtual Reality

Hackvention VR/AR Area at CeBIT 2017

The hype around immersive technology is huge these days. From immersive marketing tools to live prototyping and the simulation of critical heart operations, there is a constant stream of technology driven industrial innovation through the entire value creation-chain.

20 Mar. 2017


The first Hackvention in December 2016 was quite a success and caught a lot of attention in the scene in Germany and Europe. The mission for the Hackvention at CeBIT was to scale the inspiring atmosphere to the global CeBIT - the world’s largest expo for digital trends, to give the technology the attention it deserves.

The CeBIT, facilitated by Deutsche Messe AG, is one of the world's largest expo for digital trends: 200.000 visitors, 3.000 exhibitors and more than 2.000 international speakers within 5 days make the CeBIT a fascinating global event for digital business.

Highlights at the VR/AR Area at CeBIT: 20+ developer workshops, amazing community events & conference program

Our mission within the Hackvention Event Series is to deeply connect the national VR, AR & immersive media scene with the global ecosystem consisting of soft- and hardware providers as well as corporate partners.

On 3000 m² specifically dedicated to VR, AR and 360° content, the CeBIT is as a major global fair for business and industry an excellent opportunity to present and discover the latest soft-and hardware of for example HTC, Sennheiser, XMG, VRBase and many other exhibitors as well as aspiring companies.

Developer & innovator workshops

Within developer workshops, leading soft- and hardware providers like Sennheiser, Unity, Audi and KPMG as well as well-known experts offered workshops for a small group of developers. Furthermore, there were workshops on innovation implementation and solutions on the challenges of the digitalization with technology for industry professionals, innovators and entrepreneurs.

Community events

For the first time ever in Europe, Upload VR hosted its legendary Upload VR Party powered by VRBase, SUBPAC, VR Nerds, XMG & Audi at the VR/AR Area at CeBIT with an amazing event program and fresh drinks.

On Wednesday, March 22 the EVRBIT VR Movie Night with free drinks & popcorn by Cascara took place and fascinated the visitors.

Special offers for aspiring VR/AR entrepreneurs and creatives

New technologies and aspiring companies need a platform to present themselves. As the VR and AR market booms, there will be opportunity for aspiring entrepreneurs. Therefore we educate, inspire and connect aspiring European VR/AR entrepreneurs

at the conference as well as in hands-on workshops with well-known experts of KPMG, experienced founders and investors from all over the world like for example the Bay Area serial entrepreneur and investor Sacha Tueni, Cavalry Ventures Partner Rouven Dresselhaus and experts of the Japanese software and VR development company Colopl Inc. and the incubator VRBase.

VRBase, Upload VR & XMG offered VR/AR startups and creatives the opportunity to showcase their experiences at the "VRBase Area powered by XMG” at CeBIT 2017. Our venture partners Cavalry Ventures & KPMG Deutschland seeked within a pitch session on the "Hottest VR/AR Startup” at CeBIT. Within a pitch session in front of experienced VCs and experts, aspiring entrepreneurs had the chance to receive valuable feedback and win an exclusive coaching package as well as a wildcard for the KPMG Smart Start Award Finals.